New town, new fans… could the Lehigh Valley Phantoms benefit from a name change?
Think about it. We already have the IronPigs and the Steelhawks here in the Lehigh Valley. Could the Phantoms become more.. local?
Granted there are places in the Valley reputed to be haunted… the King George Inn.. (oh wait, yeah) well, while whatever cheap money making endeavor demolishes the King George Inn will certainly be “visited” by angry Revolutionary War era spirts that’s for another conversation.
Perhaps the Phantoms could use some suggestions:
- Lehigh Valley Metal Mice?
- Lehigh Valley Platinum Polar Bears?
- Lehigh Valley Wrought Iron Wrangers? (Ok, NY Fans wouldn’t like this one)
- Lehigh Valley Brass Bobcats
I’d love to hear your suggestions! Leave the in the comment section below!
Many teams perform a complete rebranding and are successful when relocating to a new city. Look at the Richmond Flying Squirrels. Richmond lost their Richmond Braves a year before and have a booming operation now. Even our beloved Lehigh Valley IronPigs were once the Ottawa Lynx. Could you imagine the Lehigh Valley Lynx playing at Coca Cola Park?
I’m going to say it here, the Phantoms are not going to change their name. I’m grasping for something to write in what will probably be the last “off-season” for Lehigh Valley Pro sports in a long time. Just next year the Steelhawks football season will lead into the IronPigs baseball season into the Phantoms Hockey season. We will have pro sports in the LV all year long!
So why would any successful team change a well recognized, successful and long term brand? I don’t know.
Staring at you Reading Phillies. Staring at you.